From April 5 to 28, 2018, the architect Roberto Baciocchi delivers, in Elephant Dome Paname, a pop-up space that is both symbolic, urban and intimate, inviting the public and the artists to life experiences with strong emotional values. .
An antechamber, a place of relaxation, a space of socialization and an ideal garden form the fertile setting of a complete sensory journey dedicated to art and design where images, sounds and smells interact with the public. Surrounded by a corridor whose walls are saturated by the works of 40 independent international artists, the place moves, under the hand of Roberto Baciocchi, into a nomadic laboratory that stages the emotion.
Smell of cut wood, fresh bread, grass or oil paint: each piece reminds us of our childhood memories or our fantasies, thanks to a dedicated olfactory note, developed by Givaudan. Soundtracks, composed by Fréderic Sanchez, link the artistic installation to an individual experience using directional speakers.
Emotional fiction, in the form of Instagram Stories by the talents of the association “1000 Faces”, are broadcast on a touch screen, under the supervision of the director Houda Benyamina (Camera d’Or at Cannes for the film Divines). Mysterious capsules open up on a reflexive universe where Studio La Bouche reinvents the ritual of the meal to stimulate the exchanges and to bring closer the guests (dinner for 14 people on reservation).
Roberto Baciocchi presents on this occasion a collection of exclusive pieces: a series of sofas, a sofa-seat, two tables, carpets made of different materials, designed by the designer for Golran and arranged in such a way as to create a puzzle game of light, luminaries and vases. It also reinterprets the interior of a Honda Civic with Dedar fabrics, transfiguring it into a welcoming and protective space, tinged with femininity.
The philosophy of Condizione is to stay as close as possible to the current dynamics, always looking for quality. No explanation is necessary. Each work speaks for itself, through its context and its sensory influence. This is the “Condizione”, the point of view that puts the human at the center of the experience.